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by Glennette | Jan 21, 2012 | 0 comments

Basic Keyword Research

by Glennette | December 3, 2018 | search engine optimization | 0 Comments

Basic keyword research is an important part of ensuring that you are creating enough evergreen content to attract traffic to your website and offers. Good content will ensure that you get traffic twenty-four hours a day. Not just any traffic. Keyword research will...

Local SEO Roundup: Everything You Must know

by Glennette | October 30, 2017 | search engine optimization | 0 Comments

The below posts will help you dominate local search. Feel free to skip around and take care of these as needed. Some areas may need more work than others for your multi-location website.

Local SEO: Audit Competitors

by Glennette | October 26, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #18 – Audit Your Competitors Every business wants to know how their competitors doing, and especially, how they are doing in relation to the owner’s business. They may visit the store, inquire among mutual customers, and generally keep an open...

Local SEO: Track, Track, Track

by Glennette | October 25, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #17 – Track, Track, Track Once all of the SEO and local SEO work has been done on a website, the last thing a business owner should do is leave it to run on its own and hope for the best. Algorithms for Google and the other search engines are...

Local SEO: Create Social Media Profiles

by Glennette | October 24, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #16 – Create Social Media Profiles Social media has a huge influence on local SEO for a number of reasons. One is that it lets a business claim more of their business’ name and brand online. There may be lots of “AAA Plumbers” or even “AAA...

Local SEO: Get Positive Online Reviews

by Glennette | October 23, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #15 – Get Positive Online Reviews Reviews online today are the driving force behind most of the purchases that are made, both online and in-store. More than ever people are researching products and businesses before they use them, and having no...

Local SEO: Increase Local Citations

by Glennette | October 22, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #14 – Increase Local Citations Citations in the local SEO world are any mentions of a local business on other websites. In order to be considered an actual citation however, the name, address and phone number must all be included. This is known...

Local SEO: Use Schema

by Glennette | October 21, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #13 – Use Schema Schema.org has revolutionized the way search engines display websites in their results pages. Schema is a markup code that can be placed on any website to allow search engines to give more information to the user. This...

Local SEO: Optimize URL Structure

by Glennette | October 20, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #12 – Optimize URL Structure The URL is the address that can be seen in the browser and it indicates the webpage that a user is visiting. URLs are often overlooked by business owners when performing SEO, but they can be very important. For...

Local SEO: Use Headings and Subheadings

by Glennette | October 19, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #11 – Use Headings and Subheadings Using headings and sub-headings on a website is another great way to grab the attention of the search engines. These again, give the search engines an indication of the context of the webpage, but it helps if...

Local SEO: Go Mobile

by Glennette | October 18, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #10 – Go Mobile Mobile, mobile, mobile – it can’t be said enough. If business owners want to improve their local SEO, they must ensure that their website is mobile-friendly; there’s just no way around it. In one of their latest updates, Google...

Local SEO: Optimize Anchor Text

by Glennette | October 17, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #9 – Optimize Anchor Text Anchor text isn’t something that webmasters and business owners have complete control of, but they can optimize it to work in their favor. Anchor text is the text that is used when one website links to another website,...

Local SEO: Optimize Images

by Glennette | October 16, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #8 – Optimize Images Optimizing images is important for a couple of reasons. The first is that image files are by their very nature, much larger than text files and therefore, take much longer to load. However, Google and the other search...

Local SEO: Create great meta descriptions

Local SEO: Great Meta Descriptions

by Glennette | October 15, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #7 – Create Great Meta Descriptions After the title tag, the next aspect of any webpage the robots will search through is the meta description. The meta description are the one or two lines that appear underneath a page’s title in the search...

Local SEO: Great Title Tags

by Glennette | October 14, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #6 – Great Title Tags Once all the research has been done, the next steps to improve local SEO actually happen on the page, and it all starts with the title tag. A title tag is the title that’s shown in the search engines as the title of the...

Local SEO: Analyze Keywords

by Glennette | October 13, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #5 – Analyzing Keywords Once a list of keywords has been generated, they then need to be analyzed. This isn’t something that all businesses do, but they should, as it will show which keywords are still quite relevant, and which are starting to...

Local SEO: Creating Keywords

by Glennette | October 12, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #4 – Creating Keywords With a list of generated keywords in hand, any business owner will be well on their way to improving their SEO efforts. However, the keywords provided by the research tools aren’t enough if they don’t include local...

Local SEO: Keyword Research

by Glennette | October 11, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #3 – Keyword Research Keyword research is a huge part of local seo. Once a business appears across all online directories, they will have naturally increased their page ranking for certain keywords. These are the words users enter into search...

Local SEO: Business Listings

by Glennette | October 10, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #2 – Business Listings Citations ... Business Listings ... whatever you call them, they are important. They are actually a lot more important than most business owners realize. Google My Business might be the gold standard of local SEO, but you...

Local SEO Best Practice #1: Google My Business

Local SEO: Google My Business

by Glennette | October 9, 2017 | search engine optimization | 0 Comments

Local SEO Best Practice #1 – Create a Google My Business Listing Google My Business, formerly known as Google Places, has become the starting point for all successful local SEO campaigns. Google My Business is the foundation of local listings and without it, a...

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5 Digital Marketing Methods To Grow Your Business In 2019

by Glennette | marketing, Misc

Let's face it! In 2019, you need a sales and marketing plan that makes the best use of digital marketing to create more visibility and drive revenue. We’ve identified five major trends that should have a major part of your focus in 2019. The businesses that are able...

5 Things To Know About Finding Clients on LinkedIn

by Glennette | LinkedIn

If you’re looking to make important business connections, LinkedIn is the premier social media platform to use. You’ll find recruiters using LinkedIn to find job candidates; CEOs looking to grow their influence and build trust with buyers; and solopreneurs looking for...

Basic Keyword Research

by Glennette | search engine optimization

Black Friday Roundup

by Glennette | Misc

There are so many great Black Friday deals floating around in my inbox that I decided to share. Most are business-related but some are not. NOTE: Most of these are not affiliate links. I'm just sharing for the sake of sharing. First, let me tell you about my own Black...

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