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Local SEO: Use Schema
Local SEO Best Practice #13 – Use Schema Schema.org has revolutionized the way search engines display websites in their results pages. Schema is a markup code that can be placed on any website to allow search engines to give more information to the user. This...
5 Digital Marketing Trends To Grow Your Business In 2018
In 2018, you need a sales and marketing plan that makes the best use of digital marketing to create more visibility and drive revenue. We’ve identified five major trends that should get your focus in 2018. The businesses that are able to best take advantage of the...
Local SEO: Optimize URL Structure
Local SEO Best Practice #12 – Optimize URL Structure The URL is the address that can be seen in the browser and it indicates the webpage that a user is visiting. URLs are often overlooked by business owners when performing SEO, but they can be very important. For...
Local SEO: Use Headings and Subheadings
Local SEO Best Practice #11 – Use Headings and Subheadings Using headings and sub-headings on a website is another great way to grab the attention of the search engines. These again, give the search engines an indication of the context of the webpage, but it helps if...
Local SEO: Go Mobile
Local SEO Best Practice #10 – Go Mobile Mobile, mobile, mobile – it can’t be said enough. If business owners want to improve their local SEO, they must ensure that their website is mobile-friendly; there’s just no way around it. In one of their latest updates, Google...
Local SEO: Optimize Anchor Text
Local SEO Best Practice #9 – Optimize Anchor Text Anchor text isn’t something that webmasters and business owners have complete control of, but they can optimize it to work in their favor. Anchor text is the text that is used when one website links to another website,...
Local SEO: Optimize Images
Local SEO Best Practice #8 – Optimize Images Optimizing images is important for a couple of reasons. The first is that image files are by their very nature, much larger than text files and therefore, take much longer to load. However, Google and the other search...
Local SEO: Great Meta Descriptions
Local SEO Best Practice #7 – Create Great Meta Descriptions After the title tag, the next aspect of any webpage the robots will search through is the meta description. The meta description are the one or two lines that appear underneath a page’s title in the search...
Local SEO: Great Title Tags
Local SEO Best Practice #6 – Great Title Tags Once all the research has been done, the next steps to improve local SEO actually happen on the page, and it all starts with the title tag. A title tag is the title that’s shown in the search engines as the title of the...
Local SEO: Analyze Keywords
Local SEO Best Practice #5 – Analyzing Keywords Once a list of keywords has been generated, they then need to be analyzed. This isn’t something that all businesses do, but they should, as it will show which keywords are still quite relevant, and which are starting to...
Local SEO for Multi-Location Providers
