If you already offer services to people such as virtual assistance, content, social media, or other services successfully via the Internet or even via storefront, you already have the expertise to offer coaching to others who wish to have the success that you have already earned. Offering coaching as another stream of income can increase your revenue exponentially since it is (when offered one-on-one) a very high priced, exclusive service.
Your best clients will be the satisfied clients who have already purchased products and services from you. These clients, if your product was as wonderful as you claimed it would be, will be hungry for more from you. Therefore the next logical step is to offer some sort of coaching or exclusive support only reserved for the most special clients.
Your coaching should be within your niche of expertise, given to either your target market to whom you sell your product, or to competitors who wish to experience your level of success. If you’re a content producer, you can offer coaching to your clients on how to market their products and services using your content or you can offer your coaching to other writers on how to do what you do. It’s up to you. In fact, you can do both if you want to. The important factor is to make sure to stay within your niche. If you’re a cookbook author, you don’t want to coach people on how to have a successful lawn mowing career do you?
The best way to determine what sort of coaching to provide is to ask your clients. Ask them via a survey exactly how can you serve them better.
Ask them questions like:
– What can make the products or services we provide even better?
– What do they need to know that we’ve not already shared
– What problems have you experienced with our product or service?
– Is there anything you’d like to see us offer?
It’s likely you’ll figure out what coaching programs to offer just by asking your current clients then you can probably use material you already have (think blogs, articles, ebooks, etc.) to create a brand new coaching business as yet another stream of income to your already successful business!
If you need help starting your coaching business, contact Premium Web Design and Hosting today.
Glennette Goodbread, Owner
Premium Web Design and Hosting
