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SEO: Building Authority

Building online authority is one of the ways in which you can improve your SEO and SEM. There are several ways in which you can make SEO and SEM better and one of those is to build a reputation of authority. This means that you’re seen as an authority of a...

What is SEO?

SEO, also known as Search Engine Optimization, has been around almost as long as the Internet. That doesn’t make it easy to understand, though. Many people have trouble understanding exactly how to use SEO and how it can help them. In the most basic terms, SEO is the...

SEO vs. Social Media

Are you trying to figure out the best way to attract traffic to your website? There are some people who will tell you that you need to use SEO (search engine optimization) and others will tell you to focus on social media. With so many various opinions floating...