Local SEO Best Practice #5 – Analyzing Keywords

Once a list of keywords has been generated, they then need to be analyzed. This isn’t something that all businesses do, but they should, as it will show which keywords are still quite relevant, and which are starting to fall in popularity.

Google once again, is on top of this. Using Google Trends, found at https://www.google.com/trends/, keywords can be entered and business owners can see which keywords are searched for most often. Even more, Google Trends will also break down this volume into specific areas, making it a huge asset to those focused on local SEO.

Of course, while Google might be the first go-to for many webmasters, there are others out there to try, and just like Google, they’re largely free.

They include:

— SEO Book
— Web SEO Analytics
— Internet Marketing Ninjas

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