Having a successful website/blog takes a lot of time and effort. And a LOT of awesome content!
If you desire a more active website/blog but lack the necessary time and don’t have much of an outsourcing budget, keep reading! Perhaps you tried outsourcing content creation and ran into problems like finding an affordable writer who writes high quality content?
Quality information is certainly important. However, you’re also looking for consistent activity on your website/blog. The more you publish new content on your website, the more you can help your visitors.
A good content curation strategy could be just the solution you’re looking for.
You’re not the only person in your niche creating high quality content and there’s a lot of relevant information being shared on sites outside of your niche that your people would find interesting if they only knew about it.
Adopt the role of content curator and put yourself in the position of collecting and sharing the best knowledge, news, tools and people and you’ll have all the activity you’re looking for on your site and in social media.
Sounds great, but won’t that take a lot of time?
Not at all, being the ‘in the know’ person in your niche absolutely does not have to be time consuming. With a few simple systems in place, you can be monitoring a wide variety of information sources in minutes a day. Once your content curation system is in place, the time required to curate the content on your site is minimal and can be easily outsourced.
For the cost of one quality ghostwritten blog post, you can pay a savvy virtual assistant to curate a dozen or more useful items on your blog – scheduling them out over the course of a week or two to keep your website/blog active while you tend to other important tasks.
Glennette Goodbread, Owner
Premium Web Design and Hosting
P.S. Here is an awesome resource on Content Marketing.
